Submit Your Geo Content to Google

I had learnt from Here http://code.google.com/apis/kml/documentation/kmlSearch.htmland am heartily sharing the same with you. Hope you will find these beneficial, as the the following write-up includes lots of examples from Code Google.

Please read and gather SEO Knowledge from the following Google prompt.

Once you've created KML content for display in Google Earth, Google Maps, or Google Maps for mobile, you'll also want to be sure users can find your KML files using Google Search. Similarly, if you've authored a GeoRSS feed, you'll want to take advantage of Google searches to drive traffic to your content.

For example, if you search for "sightseeing near Cairo, Egypt," Google Earth

returns the following KML search results in the List view:

This section describes how to create a standard XML Sitemap that notifies Google to crawl your geo content.

The basic steps for publishing your geo content are as follows:

1. Create the KML or GeoRSS content. Be sure to add attribution tags, which will appear in the Google Search results for your content.

2. Post your files on a public web server.

3. Create the Geo Sitemap file. Copy this file to the root directory of your website.

4. Submit your Geo Sitemap to Google.

Note: You can also create a standard robots.txt file to ins

truct Google not to index specific pages on your website.

* Create the content and include attribution tags

KML 2.2 supports new elements for including attribution data in your KML file. The elements used in KML are as follows:

· atom:author element - parent element for atom:name

· atom:name element - the name of the author

· atom:link element - contains the href attribute

· href attribute - URL of the web page containing the KML/KMZ

file

These elements are defined in the Atom Syndication Format. The complete specification is found at http://www.w3.org/2005/Atom. Your KML file (and GeoRSS feed) must reference the Atom namespace, as shown in the examples that follow.

Here is an example of a KML file with information about the author and the website that contains the KML file:

Here are a few other tips for creating KML content that provides useful search results:

· Give your a meaningful .

· Provide a relevant for each so that the user can see the context of the search result.

· If you have a lot of data, divide it into topic-specific layers.

· Give each an "id" so that the search result can link directly to it.

Similarly, you can create GeoRSS feeds with the Atom namespace and include the same Atom elements for attribution. (See http://georss.org/atom.) This example shows use of , href, , and , which are all used by Google Search for RSS feeds with geolocated data.

** Post your content on a public web server.

Post your KML files or GeoRSS feed on a public web server. For KML/KMZ, be sure your server is set to return KML/KMZ MIME types, as described in KML Samples.

*** Create the Geo Sitemap file.

The Geo Sitemap file (for example, sitemap.xml) follows the standard Sitemap format described inhttp://www.sitemaps.org/protocol.html, with geo-specific elements defined by Google shown in the example below. The geo elements must be in their own unique sitemap file. This Geo Sitemap contains a set of pointers to URLs containing the geolocated data (KML files, KMZ archives, and GeoRSS feeds) for Google to index. Google will crawl your KML files, KMZ archives, and GeoRSS feeds and display information about them to users when they search for information about a certain location or topic. See the Webmaster Tools for more information on creating and submitting Geo Sitemaps.

Use the element to specify that the URL is a geo-related file. Within that element, use the element to specify the type of file, which can bekml for KML files, kmz for KMZ archives, or georss for RSS with GeoRSS extensions. Here is an example of a sitemap.xml file:

You can include multiple tags in the Sitemap file, up to a maximum of 50,000 tags, with a maximum file size of 10 MB for the sitemap.xml file . If you have more than 50,000 URLs, you can create multiple Sitemap files. (See the Sitemap Protocol for more details, as well as this article.)

Once you have created the Sitemap file, copy it to the root directory of your website.

**** Submit your Geo Sitemap to Google.

The last step is to add your Geo Sitemap using Google Webmaster Tools and your Google Account.

Now users can easily find their way to your geo presentations and articles. For more information on Sitemaps, check out the Webmaster Tools on Creating and Submitting Sitemaps

How can I use Google Insights for Search

The examples below display case some special ways of using Google Insights for Search. Whether you’re an marketing agency, a small business owner, a international firm, or an educational researcher, Insights for Search can help you estimate importance in significant search terms.

Choosing advertising messages

Insights can help you establish which messages resonate best. For example, an vehicle maker may be hesitant of whether it should highlight fuel efficiency, safety, or engine performance to market a new car model.

When the three features are entered into Insights, we can see that there's a extensive amount of interest in car safety. With this information, the maker may want to think incorporating car safety into its advertising plan.

Examining seasonality

Insights can be used to establish seas

onality. For example, a ski resort may want to find out when people search for ski-related terms most often. The results are fairly dependable during the years: interest picks up in August and peaks in December and January. With this information, the ski resort can expect claim and make knowledgeable decision about the proper distribution of everything from its promotion plan to staffing to resort resources.

Entering new markets

Insights can be useful in shaping a new marketplace. A wine dispenser may be looking to expand into new markets. By entering in wine + vino, and comparing the data crossways various countries, such as Argentina, Mexico, Spain, and Venezuela, the distributor can get a sense of where significance is more established.

The ensuing graph indicates better interest in Spain and Argentina. Choosing Spain, for example, the distributor can study the sub regions and believe centralizing allocation in the La Rioja region, where interest appears to be the highest.

International Internet Marketing Is Important For Business

International internet marketing is very important for any business today. Whether it is online or offline business, one must remember that the internet has become home to almost everyone in the world. Everyone wants to look at this resource to help them with the business. Thus the business has to be accordingly marketed, as there will be plenty of competition in this field. Through the online marketing you do for you business, you will be able to find the best customers. You will also find that there is an increase in the strength of the customers.

By choosing the best marketing specialists, one can run the business from anywhere in the world. That is the impact of international internet marketing. One can say that there will be plenty of ground work to be done as well. It will be in reference to the preparation of the site. It will have to be designed well, and it will have to have all the elements of the search engine quality required sites. This can be done with the help of SEO firms. Since SEO provides about ninety percent of the traffic, one should concentrate on the aspect.

However there are other methods as well and they can be learned through internet marketing courses. It can be gotten for free, or you can also pay a reasonable amount. It all depends on what you choose. The internet has become a universal method to communicate as well, so just about any business can flourish through marketing on this. There will be various rules and regulations which you will need to follow if you are to market online. There will be guidelines about how the site has to be presented online. If it is not done so, there will be plenty of chances for you to be banned from the internet and search engines.

Internet marketing is not restricted to any product or service. Anything can be promoted through this medium. There are also several internet marketing secrets which can be found through the help of experts. They will help the promotion of the site, and they will also allow a lot of boost to the presence of the site online. Before beginning to market on the internet, a lot of research will have to be done. It will not be easy initially, and there will be no short cuts as well.

International internet business will help your business grow to a greater level. You will not only be seen on a greater scale, you will be allowed to see many customers as well. You should not experiment as well, as your business will be at stake. Instead, if you are doubtful about your ways, you can always hire internet marketing specialists who will know everything about the internet. There are many affordable services today, as there is a lot of competition. Being updated is very critical, as every day there will be plenty of competition. This is because it deals with worldwide marketing.

REAL Search Engine Optimization Tips

Google’s Search Engine Optimization Starter Guide earliest began as an effort to help teams within Google, but Google attention it can be just as helpful to webmasters that are new to the theme of search engine optimization and wish to progress their sites interaction with both users and search engines.

Although this guide won not tell you any secrets that will automatically rank your site earliest for queries in Google , following the best practices outlined above will make it easier for search engines to both crawl and index your content.

Search engine optimization is often about making small modification to parts of your website. When crawl separately, these changes might seem like incremental improvements, but when mutual with other optimizations, they could have a visible impact on your site’s user knowledge and performance in organic search results. You are probable already familiar with many of the topics in this guide, because they are necessary ingredients for any webpage, but you may not be making the most out of them.

While the guide is a Nov 2008 release, if you are a blogger or a site admin or a webmaster and are looking for some REAL Search Engine Optimization Tips, this SEO guide from Google is one you definitely want to check out!

Online Video Marketing Tips and Guidelines for Video Optimization

We all have seen the research that has been pouring out all over the internet with regard to the growing popularity of online video content. Internet users are overshadowing online video content at a rate greater than previously predicted. And, consumers all over are knowledge to produce and share online video content. Video can often be a more effective means for a producer to get a message across than typical offline or online content. In order to take advantage of the opportunity that exists today with regard to online video, one must learn the internet video marketing tips and techniques that can be used to allow for greater discoverability of online content - this is called Video SEO or video search engine optimization.

1) All SEO professionals know that the search engines are built to crawl and rank text. Since that it is more difficult for the search engines to appreciate the content within a video (though they are improving on this feature), it is a good idea to include as much text apart from the video itself if possible. One awesome way to do this is to incorporate a text transcript of your video with your video with keyword rich title and descriptions.

2) Remember that when users search for videos on online search engines, frequently they use the word "video" within their search. For instance, "car racing video." Therefore apart from the keywords that you are going to target, be sure to add the word "video" or "videos" in your description, text, title, meta data, etc...
3) Off-page SEO, or, the procedures that one uses apart from the actual coding of the site itself (links, etc...), is just as useful for online video content as with any other webpage. Therefore, get yourbest people working to build inbound links to your videos with the targeted keywords that in the anchor text of such back links.

4) Video sitemaps are an efficient way for you to inform the search engines where all of your video content is built into. With video sitemaps, you make it quite easy for search engines to locate and index your online video in a quick fashion.

5) When hosting original video content, keep in mind that flash is almost impossible for search engines to index or understand. Try to develop a format that is not flash. However, the easiest way to incorporate video on your site is through the popular flash players. However, try to take advantage of the other tips for SEO as search engines can easily comprehend what the video is about.

6) Keep a keyword responsive URL structure that uses some of your main keywords in the URL string. Take for instance - website.com/videos/car-racing-video/ is way better than website.com/videos/?videoID=123kjh

7) Most importantly, I have understood that the thumbnail that you opt for, for your video, is one of the most crucial factors in terms of amount of hits it generates. Keeping that in mind, try to experiment with a number of thumbnails until you have a flawless idea about which images garner the most views from the potential audience you are intending to target.

8) If you are hosting videos on your own website, use the sitemap that we referred to earlier and keep all of the videos in one common directory folder so that the search engines can have no problem in locating all of them you are intending to publish.
In addition to the precise optimization techniques mentioned above, make sure that you also follow these popular guidelines for online video content:

9) Keyword research, for search engine optimization for other online content, is critical for targeting the audience you want to impact the most. Use keyword research tools provided online or elsewhere to locate those words that have the highest search volume for related content on the web.

10) Enable ratings, comments, reviews and user-response on your videos. Research shows videos which allow viewers to provide feedback have greater audience numbers, especially from users that are more prone to act – to buy or to choose the recommended option.

Features of Blog & its Functionality

Blog is a specific platform where you can share your thoughts on a particular topic and you can easily share it in the web where people can comment, discuss all about their likings. It's just like a online personal diary. Blog now a days is an effective part of web 2.0 technology to spread your thoughts, either personal or business oriented, with the objective to gain lot of potential visitors for your particular topic.

Quality blog depends on quality content and how the given content is specific to your subject and depending upon it, visitors are attracted towards your blog. You can put two types of blogs for your business. One is to attach a blog section on your site and other one is just to maintain a separate blog relating to your business. Blog is reportedly the most effective platform to achieve huge traffic for your business, by authentic and updated content and interlinking your targeted keywords directly to your business. One of the tricky part of blog is the "comment" section where a reader (traffic from SEO perspective) can render his/her view and through it they can use their targeted link in the blog "signature". You can do it also by commenting to other relevant blog and with each approval of your comment will give u a targeted link (no matters if the link is no-follow or do-follow, visitors & hits only matters).

Also other great advantage of blogging is community sharing, where a blogger can join different blog communities (blog catalog, my bloglog etc.) and share their interests and ultimately gain good traffic. Another interesting part is that blog are cached by search engines very frequently and periodical blog updates boost your business rapidly by fetching added attention of all search engine bots. We all have heard about "Wordpress" blogs, which directly have +ve effect on SEO. You can easily customize your wordpress blogs through free theme provides, and you can do all SEO works (like xml sitemap, robots.txt, Meta tags set up and many more....) by installing effective wordpress plugins into your wordpress platform.It's also very easy to gain PR for your blog more faster than your normal website. These are all included in the "blog functionality" section.

In the Wordpress platform you can drastically do all you need to make your domain feasibly by even controlling the CSS structure, modifying it gives you lookups according to your choices. Even you can incorporate too many social media tools like twitter, facebook, myspace, stumbleupon, digg, dilicious etc.into your blog, which will provide you the ultimate traffic.

Article Submission Benefit SEO Perspective

From the beginning we have heard the myth "Content is King". Very good and quality content just attracts a lot of traffics towards in your website and thus you gain a lot of potential visitors from organic search results. Article is a brilliant platform to gain the qualitative as well as quantitative customers (traffic in the sense here for SEO) for your business thus by improving your business's presence strongly on the web. When you write an article based on the particular topic for your business you definitely have some good objective. The article contains a "body" section where you elaborately describe your business topic. Here you may or may not add links which would pointing out to your business (in most of the cases the body content links are not preferred by the article community members).

Another vital portion is the "author bio" box where you can easily put 2 links through the targeted keywords or key phrases of your potential business. When your article would be approved by the article admin, it indicates that you have placed 2 potential links for your business site and visitors if find interesting content may easily click the links to see the site and it increases the CTR of your site also.

For Example Please check the following link: http://ezinearticles.com/?Flash-Website-Design---Increase-Chances-of-Online-Success&id=3602024

Article marketing affects traffic on any site and increases the link density as well as search engine listing. It help one to optimize one’s web page.All of the above links provide an avenue through which readers can access your website as an information provider hence increasing the rank votes of your web page. Also article affluence viral marketing by spreading it on other information providing channels through source -> node or parent -> child structure.

If you get 100 approved article links for your targeted business, there is a huge probability of spreading your articles in another 400 sites withing 4-5 months and this spreading is gradual, no search engine suspicion will occur in this case and search engine will definitely give high importance to your article and you definitely have a stronger web presence for your business.

Quality article sites also give your business a boost by assuring strong backlinks and thus it would gain domain trust for your business.

So, article submission is really useful to vastly improve your business.

Are You Still Not Getting Enough Leads Generated from Your Website?

Believe that Internet Marketing can take you right in the midst of success, only if you can execute it right! And to execute strategies of internet marketing to perfection, all you need is experience and expertise. And that is exactly what we specialize in!

You may have come across many affordable internet marketing services, but we are quite NOT the same. Why? Here are some convincing reasons:

• Flexible campaign strategies – Unlike most of our “rivals”, we do not stick to conventions as far as internet marketing strategies are concerned. Right from being amongst the first to pick up Social Media as a potent online marketing weapon to implementing SEO services in tandem with each other, we have been flexible and ingenious in our approach. For instance, you can use niche directory submission to gain the upper hand locally, to press release distribution that can provide greater global visibility to your business online. And this is why we have many a success story to tell!

• Customized packages – Many would like to build a brand through stronger presence via social media tools, while others are happy with higher search engine rankings through regular SEO techniques. This diversity in demand has helped us realize that everyone needs tailor-made solutions, and we provide them with the same!

• Measurable results – With our internet marketing online strategies, you can actually measure the progress made! This gets you what others in the industry would deny providing – a real parameter of the effectiveness of our services. This is what value-for-money is, isn’t it?

• Organic SEO – We abstain from and strongly discourage the usage of Black-Hat SEO techniques to gain quick rankings. We believe in honesty, and stand by it. Your advantage? Stable results and no possibility of being sandboxed by search engine bots.

• Sticky rankings – We help you achieve the top spot on SERPs in no time, and help you stay there too! Yes, we ensure that the progress you make is stable, and you do not suddenly go off the top rankings once you stop or ease up on the internet marketing procedure temporarily.

• State-of-the-art infrastructure – We handpick in-house talent and keep a tab on the latest updates in the industry. This gives us a chance to serve you better, and keep ourselves fresh in the race as well!

• Affordable – Competitive pricing is one of the prime advantages of hiring Evika Systems, albeit without compromising on quality or quantity whatsoever.

• Expert team of internet marketing specialists – We have a core team of experienced internet marketing specialists, with a diverse talent base. Right from PPC experts to content writers, SEO professionals to social media gurus, Evika boasts of a competent workforce from all perspectives.

• Round-the-clock client support – If you are having trouble post-completion, we are still all-ears. And eagerly so, as a large dedicated team has been assigned specifically for client support.

With advantages galore, would you want to miss out on what we have to offer? NO, right? Take a quick look –

• Organic SEO
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• Content Writing Services

So here is your one-stop store for all internet marketing solutions. Hurry up and ask for a FREE Quote Right Away!

Call us here for further information. Or contact me at animeshs@evikasystems.co.in.

Search Engine Crawler Advantage and Disadvantage - Using Noindex and Nofollow

I have found a big issue with the exmple.com site.
The web site builder add meta header with robots content='noindex,nofollow
and use rel="nofollow" attribute with all internal links.
The meta tags are in the header of a web page, that is, between the head tags.
There are some webmasters out there that use the meta tag ROBOTS content = NOINDEX,NOFOLLOW on their links page or directory.
This means that search engine robots will not index (NOINDEX) or follow (NOFOLLOW) the links on that page.
The use of meta ROBOTS content= NOINDEX ,NOFOLLOW is most commonly seen during link exchanges
where webmasters try to retain their PageRank by instructing search engine robots not to index or follow their links pages or links directory.
Only one page show at google and the site not cached
As per seo respect home page allways need to used I recently saw a high-profile sites not returned in Google because they have a NOINDEX meta tag.
So Guys make sense about 'robots' content='noindex,nofollow' tag then use with your sites.

Blogger Buzz: Blogger integrates with Amazon Associates

Blogger Buzz: Blogger integrates with Amazon Associates

Google Starting Indexing Facebook Pages Updates

FaceBook and Google has not yet announced this officially, some persons are exposure that status updates from FaceBook pages will start viewing up on Google search results today.
And so the race to happen to a real time search engine is opening to warm up. Google of course was forward of the game as it included Twitter updates to search results near the beginning December last year. While recently, it has also started incorporating MySpace status updates.Of course, this comes hot on the heels of Yahoo’s statement of their content sharing transaction with Twitter.
But while Google’s compact with Twitter and MySpace includes status updates of members, the deal with Facebook is limited only to status updates of Facebook pages. Of course this is reasonable since Facebook has a much closer ties with Microsoft Bing.
And in case you’re not aware Facebook pages are generally accounts used for marketing and promotion purposes of purchaser brands so, there’s really not much real time in this observe since those Facebook pages are rarely updated after all.
Makes me marvelous right now, as to when Google will integrate updates coming from Google Buzz to search results. Although I’m not really hoping that they would.

Why Content on a Website is So Important

I am sure you have heard it everywhere you go on how important content is in this industry and how it is the impelling force to any successful search engine marketing campaign.

It is important to an idea exactly how the search engines work. I know many people like to keep their websites clean and clutter less but the search engines are not artificial intelligence activity. They are readers they read massive amounts of information in a split second and find the most relevant information they can in order to supply the search user with what they need. With that said the better the content the easier the search engine crawlers can find your business. If you don’t have enough content they don’t have enough to read and your rankings will slip a bit. Text is the search spider’s food. You have to feed them with good quality content and over time you will be honored with better and faster indexing.


That doesn’t mean you have to fill each page of your website with thousands of words either. Make a prepared business result with how much content you need to provide for your users to do what they need to do. If you have product pages that need content a hundred to a hundred fifty words will work. You don’t need to drop a thousand words so the search engines can find you. Think about your user knowledge as well. If you own a website that sells t-shirts do you want to have a thousand words on your product page? Probably not because nobody wants to sit there and feel like they have to read all that but if you are a business to business entity and you offer technical database solutions to your audience than a lengthy description of your services or products might be in order. Think about your spectators and step into their shoes.

Take a step back and figure out exactly what your spectators is like and what they want to see on your website before you think about what the search engines want to see. Your audience is more essential, they are the ones that are going to purchase from you not the search engines. The search engines are just there to display the information in the best possible fashion.

On Potential Privacy Problems With Gmail Buzz Exposing Email Contacts

Author: Philipp Lenssen
Publisher: Google Blogoscoped

Nicholas Carlson of Business Insider calls Gmail Buzz’s (apparently default-settings) exposure of some of those you are in contact with – by auto-suggesting people to follow, and displaying that list on your public profile – a “huge privacy flaw”:

In my profession – where anonymous sourcing is a crucial tool – the implications of this flaw are terrifying.

But it’s bad for others too. Two obvious scenarios come to mind:

* Imagine if a wife discovering that her husband emails and chats with an old girlfriend a ton.
* Imagine a boss discovers a subordinate emails with executives at a competitor.

Now, you can turn off showing your contacts publicly in your profile settings. And you can also unfollow people suggested to you before finalizing your Buzz settings (though, using dummy accounts just now, I wasn’t able to properly test whether Google indeed wouldn’t expose your contacts in the time after logging in to Buzz and before finalizing your settings, if you already have a public profile. In one test I also signed up with Buzz without it creating a public profile. Does anyone know more?). And you may decide not to click that “okay” button in Buzz to begin with.

But Google should really consider to make showing people you follow an opt-in setting, or reword their interface to make it absolutely clear (i.e. more than a gray footnote) that you might expose who you’re emailing with. So already, we’re seeing the first privacy issues of mixing Buzz and Email the way Google does. Unless we’re following Eric Schmidt’s angle, that is: if you got something you don’t want anyone to know, maybe you shouldn’t be doing it in the first place. Like a journalist keeping their sources anonymous?

Checking Out Gmail Buzz

publisher: Google Blogoscoped by Philipp Lenssen

Just got Buzz rolled out to my Gmail account. The first step was to pick who to follow, which feeds to connect to your account, and to check who follows you. From the 150+ people suggested to me to auto-follow I unchecked quite a few, for one thing, I don’t want my public profile to show this social network (if I understood Google’s wording right, then “people you follow” will show on your profile, and it must be public). I also unchecked family members. If this is going to be a type of Friendfeed, then I want to have other discussions on it.

Note there’s a bug in Buzz that when you unsubscribe from someone in the intro settings dialog, you still need to refresh the page, apparently – I was presented with a whole lot of items from people I wasn’t suscribed to per the first dialog, including the option to unsubscribe from them.



My first impression after saving my settings and loading the buzz stream: Alright, yeah, this is just like Friendfeed. My second impression: Google didn’t copy enough from Friendfeed. For instance, Friendfeed automatically collapses large discussions, which makes it easy to scan the whole page. Gmail on the other hand showed me discussion after discussion in full view, making for long scrolling and a noisy feeling. However, later on when I refreshed the page, the discussions were collapsed fine in Buzz. At first, I also didn’t like how Gmail presents the name first – in bold blue nonetheless – and the comment of the person second; Friendfeed feels much more well-aligned and uncluttered. The latter, however, may simply be something I’m used to in Friendfeed (in typical chat clients like mIRC, the name is presented first, too, and it feels natural there).

Another detail: in buzz, I can Like my own messages. Which seems odd, at least at first (Friendfeed doesn’t offer such a thing, as far as I’m aware).

I now went to post my first Buzz message. I’m learning that 181 people are following me, and I can choose between making a Public (“Let anyone find and read your posts”) or a Private post (“Keep your posts restricted and only visible to the people you choose”). My first message is related to asking where exactly my message will appear, and whether it’ll make it to the inbox too...



But... ouch. I don’t want these types of discussions to take over my inbox. Perhaps others have different use cases where they’d want that, but too me emails are often connected to very different tasks. A post (buzz?) by Google employee John Mueller points me to another page – a permalinked buzz post – which suggests that in order to keep the inbox clean you need to...

Create a filter for the words “is:buzz” (ignore the warning) and filter to archive or trash as fits your needs. All gone out of the Inbox.



So, Buzz is quiet for now, and I will click it in the future to see how interesting the discussions in it are. All the software details aside, what I like about Friendfeed are the smart posts and comments over there (and conversely what I dislike about Friendfeed are when there’s no discussion on items I find interesting). In the end, that could be what determines if Buzz is interesting to me, too.

What are your first impressions?

Differences Between MySpace and Facebook Users

By Manoj Jasra

comScore's recent digital year in review reveals that the MySpace demographic has gotten younger over the last year whereas Facebook's 24 & under crowd decreased and its 25-34 year segment increased.

An analysis of demographic composition of Facebook, MySpace and Twitter users revealed important differences that reflect their appeal to various audiences. MySpace saw its user composition shift toward younger audience segments in 2009, with people age 24 and younger now comprising 44.4 percent of the site’s audience, up more than 7 percentage points from the previous year. Facebook’s audience, by contrast, was evenly split between those younger and older than 35 years of age. The most noticeable demographic shift on Facebook during the year occurred with 25-34 year olds, who now account for 23 percent of the audience, up from 18.8 percent last year.

How to Increase the Potential of Your Article

Many people after they write an article sometimes assume to just fire it off through a distribution service and call it a day. The truth is that there are still many ways you can leverage and promote an article so that it can help deliver much more exposure than just pushing it through a distribution system.

Here are some other ways you can market that article for your business:

1. Industry Related Forums – Forums are usually places for people to come and learn. As long as you article does not have any self promotion in it most forums won’t mind if you start a new thread and title it as the title of your resource. If the article is decent you will get not only a nice amount of responses but also heaping amounts of the most targeted traffic you can get your hands on.

2. Online and Local Business Profiles – Did you spend anytime launching profiles? Some of those profiles come with places you can drop off an article as a blog post. The blogs might not be the best but they are just another place you can leave your business finger print with your article. Websites like Merchant Circle offer each business profile with a free blog. I have seen some these blog posts actually ranking in search results so it wouldn’t hurt to drop that article in there when you are looking for new places for exposure.

3. Top Industry Blogs – Some of you biggest industry leading blogs like to have a generous amount of guest writers on staff. Apply to be a guest writer at all your industry blogs. If your application is accepted go ahead and drop your article as a guest blog. This will generate some decent results for your business.

4. Social Networking Websites – Once you have your article published somewhere you can help drive new traffic to that article by promoting it in all your social networks. Drop the link in your Twitter, Facebook and LinkedIn feed and watch your website visitor traffic increase nicely.

It all comes down to leveraging your articles. Pushing them through a distribution service is only the first step. By adding these additional steps you can really drive some nice targeted traffic to your website. If you put a campaign together and repeat this step through out a 12 month time frame you will see a significant spike in not only traffic but potential new clients and customers.

Google, Will Launch an Online Apps Store

The Wall Street Journal is reporting that Google is preparing its online apps store, with the hopes of giving its Google Apps business some much need point as well as to permit Google to support its ties with business partners. The new online store will not only push Google’s group of business apps, but business software of its partners as well
The said online apps store if really true will any complement Google’s present solutions marketplace or completely replace it. This marketplace presently serves as an online repository of different add-ons, tools and support for Google Apps users. The new online apps store will strengthen Google’s tie-up with partners in delivering software/application solutions to users.
So, how does Google earn from advertising its partners’ products? – By taking a slice off the sales from customers who will be permitted to directly purchase the software from the online apps store. Google will also share some revenue to software developers. And to make this method appealing to consumers, Google is allowing them to fast access their purchase apps by providing a menu at the top of their screens which will appear within Gmail or Google Docs.
While full details may still be rough at this time, it is clear that Google is not only competing against Microsoft’s Enterprise Solutions business but with other online apps store as well such as Apple and Sales force App Exchange.

Whiteboard Friday - Optimizing Topic Pages

This week we're pleased to welcome Marshall Simmonds, CEO of Define Search Strategies and Chief Strategist for the New York Times, to Whiteboard Studios. Whether or not to use topic pages--and how to use them effectively--is a topic of some debate in the SEO world. Well, who better to ask about it than the guy in charge of SEO strategy for the NYT and About.com, two of the topic page-iest sites on the web?

If you're using a topic page strategy, or you've considered it, watch this week's Whiteboard Friday. Marshall breaks down how and when they can be effective, pros and cons, as well as expenses and advantages to the strategy.

Google Analytics IQ: Make Sure You're Searchable!

If you've passed the Google Analytics Individual Qualification exam, you probably want people to know. One thing you can do is publish a link to your test record . But, you should also make sure that you're searchable from the Google Testing Center . Here's how to make sure that people can find you. First, log in to the Google Testing Center. )Note: Use the login information you created during your first visit to the Google Testing Center.

In Australia, Online Retail Sites See Traffic Surge in December

Sydney, Australia, January 27, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on traffic to top Retail sites in Australia during the 2009 holiday season. The study found that three out of five Australians online visited a Retail site in December, as traffic to the category reached its highest volume of the year with more than 8 million visitors during the month.

“December continues to be the heaviest month for visitation to retail sites as the holiday shopping season reaches its pinnacle,” said Will Hodgman, comScore executive vice president for the Asia-Pacific region. “The online channel is an increasingly important component of retailers’ holiday strategies with a growing number of consumers turning to the Web for comparison shopping and purchasing convenience.”

Holiday Shopping Fuels Traffic Growth at Largest Online Retailers

More than 8 million Australians visited a Retail site in December 2009, representing a 3-percent increase versus year ago. The category was led by Apple.com Worldwide Sites with more than 3 million visitors, a 63-percent increase, fueled by continued growth at the Apple Store site which was visited by more than 1 million Australians. Amazon Sites followed as the second most visited retail destination with 2.5 million visitors, up 28 percent from the previous year. Coles Group Ltd., which includes Kmart.com.au, Target.com.au and Coles.com.au among other sites, ranked third with 1.3 million visitors (up 30 percent), followed by Woolworths Limited with 1.2 million visitors (up 48 percent).

Online Internet Marketing Services Strategy

The Internet has brought media to global spectators. The interactive character of Internet marketing in terms of providing direct response and eliciting response is a unique value of the middling. Internet marketing is sometimes considered to have a broader scope because it not only refers to the Internet, e-mail, and wireless media, but it includes organization of digital client data and electronic client connection management systems.

When you have a company, one of the things you have to think about is how you can put the word out about your products and your services, word of mouth can only take you so far, although there is no doubt that it is a powerful tool. But you can't just establish your company and hope that while it is up and running, people will magically come to it on their own. You need to get proactive in putting the word out about your company.

Spaced out from using the traditional means of advertising and marketing, you have to take a closer look at your website if you already have one and see if it is doing the job of marketing your services. If you just have a website and it is not compliant enough customers, you might start thinking that it's all been a misuse of time, money, and effort, and consider taking it offline instead.

Before you do that, you need to take a look at your Internet marketing strategy, and if you didn't know that you should have one, then it's time for you to explore companies that offer Internet marketing services. Such companies will be able to take a look at your website, analyze and assess its content, and establish whether or not it is even ranking in the search engines. If that is not the case, that means your website content is not targeted to your ideal client base. Unless people specifically search for you, no one will be able to find your website on search engines if they are just looking for the general types of service you provide.

Internet marketing services consist of different activities, from keyword optimization to content creation. Any of these will help to drive traffic to your website. But don't think that Internet marketing services are just all about increase the visitor count in your website counter. What it ultimately aims for is to convert the increased visits to actual clients for you, and this can happen if you offer the right kind of information that establish you as a leader and as a source of knowledge in the field or industry you are involved in.

How To Maintain Your Social Media Profile

To maintain your professional integrity and personal reputation online, share the personal information that you would be comfortable sharing with your social media profiles.

Social Media Suggestion :

Social Networking Traffic and daily hits from different location and IP Try to get more than 100 visitors.

Promotion of your website at Twitter & Face book.

Twitter Promotion:

Create Twitter account with your targeted Key Phases and

At Twitter Account you need to adding followers and maintain twitting every day.

Need conversation with related followers.

Design your Twitter Account with related themes with address and ph no.

Manage Twitter List; add to following friends and followers.

Face Book Promotion :

Create FaceBook Account with logo.

Adding friends, discussions with your business.

Join Group and create Group.

Send Fan request to your friend.

Create page for promotion and post comment with your site link.

Start FaceBook Application and send it to your friends, Fans, Groups etc.

Construction of a MySpace Profile, customize it and promoting your website by adding friends, discussions, adding comments and more.

Adding Details at ping.fm and maintain it every day.